The global augmented reality (AR) and virtual reality (VR) market size is valued to be USD xx million in 2023 and is expected to reach USD xx million by 2032, and it is expected to register a CAGR of xx% over the forecast period 2024-2032.

Augmented Reality (AR) enriches the actual world by superimposing digital information and experiences on physical locations, which are often seen through devices such as smartphones or AR glasses. Augmented Reality (AR) combines digital components with physical environments to provide interactive experiences that seamlessly merge computer-generated improvements with the user's environment. Virtual Reality (VR) immerses users in completely simulated surroundings, isolating them from the physical world via headgear and controllers. Virtual reality (VR) offers experiences ranging from gaming and entertainment to training and simulations by fostering a sensation of presence and engagement within computer-generated surroundings. The AR and VR market includes devices, software, and content-related technologies, applications, and services. It encompasses industries including gaming, entertainment, healthcare, education, retail, and manufacturing. These markets are propelled by developments in software and hardware capabilities as well as expanding enterprise and consumer acceptance. The market is growing quickly as companies look for new ways to employ immersive and interactive experiences to engage people and boost operational efficiencies.

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