HEALTHCARE
Global Antiperspirants and Deodorants Market - Industry Trends and Forecast to 2032
REPORT OVERVIEW
Global Antiperspirants and Deodorants Market, By Product (Deodorants, Antiperspirants), Ingredient (Alcohol, Antimicrobials, Conditioner and Moisturizer, Fragrances, Paraben and Propellants, Others), Fragrance (Fruity, Floral, Warm, Woody & Earthy, Fragrance-free), Consumer Orientation (Women, Men, Unisex), Distribution Channel (Store-based , Non-store based,), Sales Channel (Modern Trade, Drug Stores, Convenience Stores, Beauty Stores, Online Retail, Other Sales Channels), Region (North America, Europe, Asia-Pacific, South America, Middle East and Africa) – Industry Trends and Forecast to 2032.
Market Insights
The global antiperspirants and deodorants market size is valued to be USD xx million in 2023 and is expected to reach USD xx million by 2032, and it is expected to register a CAGR of xx% over the forecast period 2024-2032.
Antiperspirants and deodorants are personal care items that help to reduce body odor and sweat. Antiperspirants reduce perspiration production by employing aluminum-based chemicals to temporarily inhibit sweat glands. Deodorants, which frequently include antimicrobials or scents, on the other hand, neutralize odor brought on by bacterial development on the skin's surface. The antiperspirant and deodorant market includes a wide range of products tailored to different consumer tastes and demands. The product line consists of several pricing ranges for aerosols, roll-ons, sticks, creams, and wipes. The growing awareness of cleanliness, evolving lifestyles, and advancements in formulations that address sensitive skin and eco-friendly choices are the main drivers of market growth. Major players compete through product diversity, marketing campaigns emphasizing long-term efficacy, and expansion into emerging regions where hygiene goods are in high demand.
The respective global report analyses market trends, consumer behaviour and industry dynamics to guide towards entry into new markets with ease. Also, it assists in tailoring market specific and related products and services to meet the needs, preferences, and expectations of target audience by delving into their psychology. The report also specializes with comprehensive and extensive competitive analysis which offers useful insights into competitor strengths, weaknesses, opportunities, and threats. The respective report offers exclusive insights into the potential impact of disruptive developments and technologies that are expected to completely transform corporate operations. The context includes tailor-made research solutions to create a stronger footprint in their particular industries thereby offering dedicated customized solutions according to the client needs which helps in addressing unique business challenges with more simplified and efficient decision-making solutions.
Market Dynamics
DRIVERS
- Growing awareness of personal hygiene.
- Rising disposable incomes in emerging markets.
RESTRAINTS
- Concerns over chemical ingredients.
- Regulatory challenges related to product safety.
OPPORTUNITIES
- Expansion in untapped markets.
- Increasing male grooming trends.
CHALLENGES
- Intense competition among key market players.
- Price sensitivity among consumers.
SEGMENTATION
- Product
- Deodorants
- Aerosol Sprays
- Sticks and Solids
- Creams & Wipes
- Antiperspirants
- Aerosol Sprays
- Roll-Ons
- Sticks and Solids
- Gels
- Ingredient
- Alcohol
- Antimicrobials
- Conditioner and Moisturizer
- Fragrances
- Paraben and Propellants
- Others
- Fragrance
- Fruity
- Floral
- Warm
- Woody & Earthy
- Fragrance-free
- Consumer Orientation
- Women
- Men
- Unisex
- Distribution Channel
- Store-based
- Non-store based
- Sales Channel
- Modern Trade
- Drug Stores
- Convenience Stores
- Beauty Stores
- Online Retail
- Other Sales Channels
The respective global report is completely customizable specific to regions (North America, Europe, Asia-Pacific, South America, Middle East and Africa), countries, and segments as per the client requirements.
REGIONAL SEGMENTATION
- North America
- U.S.
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- U.K.
- France
- Italy
- Spain
- Russia
- The Netherlands
- Belgium
- Turkey
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- South Korea
- Singapore
- Malaysia
- Australia
- Thailand
- Philippines
- Rest of Asia-Pacific
- South America
- Brazil
- Argentina
- Chile
- Colombia
- Rest of South America
- Middle East and Africa
- Kingdom of Saudi Arabia
- South Africa
- U.A.E.
- Egypt
- Rest of Middle East and Africa
KEY MARKET PLAYERS
- Unilever Plc.
- Procter & Gamble
- Henkel AG & Company, KGaA
- L'Oreal Company
- Beiersdorf AG
- Colgate Palmolive
- Victoria’s Secret
- Christian Dior SE
- Forest Essentials
- Marks and Spencer Group plc.
Table OF CONTENTS
- SECTION 1 - INTRODUCTION
- 1.1 Taxonomy
- 1.2 Market Overview
- 1.3 Currency and Limitations
- 1.3.1 Currency
- 1.3.2 Limitations
- 1.4 Key Competitors
- SECTION 2 - RESEARCH METHODOLOGY
- 2.1 Research Approach
- 2.2 Data Collection and Validation
- 2.2.1 Secondary Research
- 2.2.2 Primary Research
- 2.3 Market Assessment
- 2.3.1 Market Size Estimation
- 2.3.2 Bottom-up Approach
- 2.3.3 Top-down Approach
- 2.3.4 Growth Forecast
- 2.4 Market Study Assumptions
- 2.5 Data Sources
- SECTION 3 - EXECUTIVE SUMMARY
- 3.1 Global Antiperspirants and Deodorants Market, by Product
- 3.2 Global Antiperspirants and Deodorants Market, by Ingredient
- 3.3 Global Antiperspirants and Deodorants Market, by Fragrance
- 3.4 Global Antiperspirants and Deodorants Market, by Consumer Orientation
- 3.5 Global Antiperspirants and Deodorants Market, by Distribution Channel
- 3.6 Global Antiperspirants and Deodorants Market, by Sales Channel
- 3.7 Global Antiperspirants and Deodorants Market, by Geography
- 3.8 Market Position Grid
- SECTION 4 - PREMIUM INSIGHTS
- 4.1 Regulatory Framework
- 4.1.1 Standards
- 4.1.2 Regulatory Landscape
- 4.2 Value Chain Analysis
- 4.3 Supply Chain Analysis
- 4.4 COVID-19 Impact
- 4.5 Russia-Ukraine War Impact
- 4.6 PORTER's Five Force Analysis
- 4.7 PESTLE Analysis
- 4.8 SWOT Analysis
- 4.9 Go to Market Strategy
- 4.10 Opportunity Orbit
- 4.11 Multivariate Modelling
- 4.12 Pricing Analysis
- SECTION 5 - MARKET DYNAMICS
- 5.1 Trends
- 5.1.1 Shift towards natural and organic ingredients.
- 5.1.2 Rising demand for gender-specific products.
- 5.1.3 Trend 3
- 5.2 Drivers
- 5.2.1 Growing awareness of personal hygiene.
- 5.2.2 Rising disposable incomes in emerging markets.
- 5.2.3 Driver 3
- 5.2.4 Driver 4
- 5.3 Restraints
- 5.3.1 Concerns over chemical ingredients.
- 5.3.2 Regulatory challenges related to product safety.
- 5.3.3 Restraint 3
- 5.4 Opportunities
- 5.4.1 Expansion in untapped markets.
- 5.4.2 Increasing male grooming trends.
- 5.4.3 Opportunity 3
- 5.4.4 Opportunity 4
- 5.5 Challenges
- 5.5.1 Intense competition among key market players.
- 5.5.2 Price sensitivity among consumers.
- 5.5.3 Challenge 3
- SECTION 6 - GLOBAL ANTIPERSPIRANTS AND DEODORANTS MARKET, BY PRODUCT
- 6.1 Product Summary
- 6.2 Market Attractive Index
- 6.3 Global Antiperspirants and Deodorants Market, by Product (2019-2032)
- SECTION 7 - GLOBAL ANTIPERSPIRANTS AND DEODORANTS MARKET, BY INGREDIENT
- 7.1 Ingredient Summary
- 7.2 Market Attractive Index
- 7.3 Global Antiperspirants and Deodorants Market, by Ingredient (2019-2032)
- SECTION 8 - GLOBAL ANTIPERSPIRANTS AND DEODORANTS MARKET, BY FRAGRANCE
- 8.1 Fragrance Summary
- 8.2 Market Attractive Index
- 8.3 Global Antiperspirants and Deodorants Market, by Fragrance (2019-2032)
- SECTION 9 - GLOBAL ANTIPERSPIRANTS AND DEODORANTS MARKET, BY CONSUMER ORIENTATION
- 9.1 Consumer Orientation Summary
- 9.2 Market Attractive Index
- 9.3 Global Antiperspirants and Deodorants Market, by Consumer Orientation (2019-2032)
- SECTION 10 - GLOBAL ANTIPERSPIRANTS AND DEODORANTS MARKET, BY DISTRIBUTION CHANNEL
- 10.1 Distribution Channel Summary
- 10.2 Market Attractive Index
- 10.3 Global Antiperspirants and Deodorants Market, by Distribution Channel (2019-2032)
- SECTION 11 - GLOBAL ANTIPERSPIRANTS AND DEODORANTS MARKET, BY SALES CHANNEL
- 11.1 Sales Channel Summary
- 11.2 Market Attractive Index
- 11.3 Global Antiperspirants and Deodorants Market, by Sales Channel (2019-2032)
- SECTION 12 - GLOBAL ANTIPERSPIRANTS AND DEODORANTS MARKET, BY GEOGRAPHY
- 12.1 Regional Summary
- 12.2 Market Attractive Index
- 12.3 Global Antiperspirants and Deodorants Market, by Geography (2019-2032)
- SECTION 13 - NORTH AMERICA ANTIPERSPIRANTS AND DEODORANTS MARKET
- 13.1 North America Summary
- 13.2 Market Attractive Index
- 13.3 North America Antiperspirants and Deodorants Market, by Product (2019-2032)
- 13.4 North America Antiperspirants and Deodorants Market, by Ingredient (2019-2032)
- 13.5 North America Antiperspirants and Deodorants Market, by Fragrance (2019-2032)
- 13.6 North America Antiperspirants and Deodorants Market, by Consumer Orientation (2019-2032)
- 13.7 North America Antiperspirants and Deodorants Market, by Distribution Channel (2019-2032)
- 13.8 North America Antiperspirants and Deodorants Market, by Sales Channel (2019-2032)
- 13.9 North America Antiperspirants and Deodorants Market, by Country (2019-2032)
- 13.9.1 U.S.
- 13.9.2 Canada
- 13.9.3 Mexico
- 13.9.4 Rest of North America
- SECTION 14 - EUROPE ANTIPERSPIRANTS AND DEODORANTS MARKET
- 14.1 Europe Summary
- 14.2 Market Attractive Index
- 14.3 Europe Antiperspirants and Deodorants Market, by Product (2019-2032)
- 14.4 Europe Antiperspirants and Deodorants Market, by Ingredient (2019-2032)
- 14.5 Europe Antiperspirants and Deodorants Market, by Fragrance (2019-2032)
- 14.6 Europe Antiperspirants and Deodorants Market, by Consumer Orientation (2019-2032)
- 14.7 Europe Antiperspirants and Deodorants Market, by Distribution Channel (2019-2032)
- 14.8 Europe Antiperspirants and Deodorants Market, by Sales Channel (2019-2032)
- 14.9 Europe Antiperspirants and Deodorants Market, by Country (2019-2032)
- 14.9.1 Germany
- 14.9.2 U.K.
- 14.9.3 France
- 14.9.4 Italy
- 14.9.5 Spain
- 14.9.6 Russia
- 14.9.7 The Netherlands
- 14.9.8 Belgium
- 14.9.9 Turkey
- 14.9.10 Rest of Europe
- SECTION 15 - ASIA-PACIFIC ANTIPERSPIRANTS AND DEODORANTS MARKET
- 15.1 Asia-Pacific Summary
- 15.2 Market Attractive Index
- 15.3 Asia-Pacific Antiperspirants and Deodorants Market, by Product (2019-2032)
- 15.4 Asia-Pacific Antiperspirants and Deodorants Market, by Ingredient (2019-2032)
- 15.5 Asia-Pacific Antiperspirants and Deodorants Market, by Fragrance (2019-2032)
- 15.6 Asia-Pacific Antiperspirants and Deodorants Market, by Consumer Orientation (2019-2032)
- 15.7 Asia-Pacific Antiperspirants and Deodorants Market, by Distribution Channel (2019-2032)
- 15.8 Asia-Pacific Antiperspirants and Deodorants Market, by Sales Channel (2019-2032)
- 15.9 Asia-Pacific Antiperspirants and Deodorants Market, by Country (2019-2032)
- 15.9.1 China
- 15.9.2 India
- 15.9.3 Japan
- 15.9.4 South Korea
- 15.9.5 Singapore
- 15.9.6 Malaysia
- 15.9.7 Australia
- 15.9.8 Thailand
- 15.9.9 Philippines
- 15.9.10 Rest of Asia-Pacific
- SECTION 16 - SOUTH AMERICA ANTIPERSPIRANTS AND DEODORANTS MARKET
- 16.1 South America Summary
- 16.2 Market Attractive Index
- 16.3 South America Antiperspirants and Deodorants Market, by Product (2019-2032)
- 16.4 South America Antiperspirants and Deodorants Market, by Ingredient (2019-2032)
- 16.5 South America Antiperspirants and Deodorants Market, by Fragrance (2019-2032)
- 16.6 South America Antiperspirants and Deodorants Market, by Consumer Orientation (2019-2032)
- 16.7 South America Antiperspirants and Deodorants Market, by Distribution Channel (2019-2032)
- 16.8 South America Antiperspirants and Deodorants Market, by Sales Channel (2019-2032)
- 16.9 South America Antiperspirants and Deodorants Market, by Country (2019-2032)
- 16.9.1 Brazil
- 16.9.2 Argentina
- 16.9.3 Chile
- 16.9.4 Colombia
- 16.9.5 Rest of South America
- SECTION 17 - MIDDLE EAST AND AFRICA ANTIPERSPIRANTS AND DEODORANTS MARKET
- 17.1 Middle East and Africa Summary
- 17.2 Market Attractive Index
- 17.3 Middle East and Africa Antiperspirants and Deodorants Market, by Product (2019-2032)
- 17.4 Middle East and Africa Antiperspirants and Deodorants Market, by Ingredient (2019-2032)
- 17.5 Middle East and Africa Antiperspirants and Deodorants Market, by Fragrance (2019-2032)
- 17.6 Middle East and Africa Antiperspirants and Deodorants Market, by Consumer Orientation (2019-2032)
- 17.7 Middle East and Africa Antiperspirants and Deodorants Market, by Distribution Channel (2019-2032)
- 17.8 Middle East and Africa Antiperspirants and Deodorants Market, by Sales Channel (2019-2032)
- 17.9 Middle East and Africa Antiperspirants and Deodorants Market, by Country (2019-2032)
- 17.9.1 Kingdom of Saudi Arabia
- 17.9.2 South Africa
- 17.9.3 U.A.E.
- 17.9.4 Egypt
- 17.9.5 Rest of Middle East and Africa
- SECTION 18 - COMPANY SHARE ANALYSIS
- 18.1 Global Antiperspirants and Deodorants Market, Company Share Analysis
- 18.2 North America Antiperspirants and Deodorants Market, Company Share Analysis
- 18.3 Europe Antiperspirants and Deodorants Market, Company Share Analysis
- 18.4 Asia-Pacific Antiperspirants and Deodorants Market, Company Share Analysis
- SECTION 19 - COMPANY PROFILES
- 19.1 Unilever Plc.
- 19.1.1 Company Snapshot
- 19.1.2 Financial Overview
- 19.1.3 Product Portfolio
- 19.1.4 Recent Developments
- 19.2 Procter & Gamble
- 19.2.1 Company Snapshot
- 19.2.2 Financial Overview
- 19.2.3 Product Portfolio
- 19.2.4 Recent Developments
- 19.3 Henkel AG & Company, KGaA
- 19.3.1 Company Snapshot
- 19.3.2 Financial Overview
- 19.3.3 Product Portfolio
- 19.3.4 Recent Developments
- 19.4 L’Oreal Company
- 19.4.1 Company Snapshot
- 19.4.2 Financial Overview
- 19.4.3 Product Portfolio
- 19.4.4 Recent Developments
- 19.5 Beiersdorf AG
- 19.5.1 Company Snapshot
- 19.5.2 Financial Overview
- 19.5.3 Product Portfolio
- 19.5.4 Recent Developments
- 19.6 Colgate Palmolive
- 19.6.1 Company Snapshot
- 19.6.2 Financial Overview
- 19.6.3 Product Portfolio
- 19.6.4 Recent Developments
- 19.7 Victoria’s Secret
- 19.7.1 Company Snapshot
- 19.7.2 Financial Overview
- 19.7.3 Product Portfolio
- 19.7.4 Recent Developments
- 19.8 Christian Dior SE
- 19.8.1 Company Snapshot
- 19.8.2 Financial Overview
- 19.8.3 Product Portfolio
- 19.8.4 Recent Developments
- 19.9 Forest Essentials
- 19.9.1 Company Snapshot
- 19.9.2 Financial Overview
- 19.9.3 Product Portfolio
- 19.9.4 Recent Developments
- 19.10 Marks and Spencer Group plc.
- 19.10.1 Company Snapshot
- 19.10.2 Financial Overview
- 19.10.3 Product Portfolio
- 19.10.4 Recent Developments
- SECTION 20 - RELATED REPORTS
- SECTION 21 - DISCLAIMER
RESEARCH METHODOLOGY
The research methodology employed in Uniprism Market Research involves four basic steps namely research and data collection, data pre-processing, modeling and forecasting, quality assurance and output.
RESEARCH AND DATA COLLECTION
A tripod model research technique is followed for research and data collection in which various approaches such as primary research, secondary research, and product mapping are considered.
Primary research basically involves the process of conducting personalized interviews with market related professionals of major market players, investors, distributors, vendors and many more.
The secondary research include data published by government, annual reports, press releases, investor presentations of companies, white papers, certified publications, annual manufacturing limit of the respective industries related to the market, production consumption analysis of certain products respective to the market and many more.
Below mention are few of the sources which we have considered while estimating the market size:
For instance,
- Research articles published on Technium
- Science and MDPI
- Research publications by government approved associations and societies
Product mapping means the process of mapping the list of products that a key player contributes to the market as well as estimating the revenue of those products in order to define the Global Company share analysis of the respective Global Company in global, regional, and country level markets.
DATA PRE-PROCESSING
The term "data pre-processing" refers to the collection of procedures and methods used to clean, modify, and make ready for analysis the raw data gathered during research and data collection. The completion of this phase is necessary to guarantee that the data are reliable, consistent, and appropriate for statistical analysis and other data-driven tasks. The data pre-processing ensures that the information gathered from research and data collection is comparable and expressed in standard units, by the integration of missing data pointers and algorithmic approaches.
MODELING AND FORECASTING
The process of developing mathematical, statistical, or computational representations of real-world occurrences or relationships is known as modelling. These models are intended to replicate and explain market interactions, interdependence, and dynamics. These models are used by Uniprism Market Research to acquire a better knowledge of numerous market characteristics such as customer preferences, pricing elasticity, competition dynamics, and more. Depending on the individual study aims, many types of models are utilized, such as regression models, econometric models, decision tree models, and machine learning models.
Forecasting is the process of predicting future market conditions, trends, and occurrences using past data and models. Forecasting is used by Uniprism Market Research to estimate future sales, demand for products or services, market growth, and other important performance metrics. Forecasting accurately can assist organizations in making educated decisions about resource allocation, pricing, inventory management, and marketing tactics.
We create standardized bottom-up or top-down models that scale by leveraging data science and machine learning technology. All our market models consider the unique market characteristics of each country. Forecasting is based on major market indicators and a combination of traditional methodologies, such as exponential smoothing, time series analysis, regression analysis, and more modern techniques such as machine learning algorithms are all forecasting methodologies. The method chosen is determined on the nature of the data and the specific forecasting aims.
QUALITY ASSURANCE AND OUTPUT
Quality assurance and output involves the process of validation, adjustments, further publications of key market indicators. Extensive plausibility and consistency tests are performed on derived time series to ensure the high degree of quality of our market analysis. This quality assurance procedure also includes rigorous inspection, validation, and editing by an experienced management team to assure the dependability of the published data.